Nov
22

Why I Love Flodesk for Email Marketing

Finding an email marketing platform that checks all the boxes without breaking the bank can be extremely difficult. I feel like I tried just about every option out there before landing on Flodesk, and I am so happy I did. Their email marketing platform has been a game-changer for me as a blogger and content creator. Their platform seamlessly combines user-friendliness with beautifully curated templates and personalized workflows. I truly believe they are worth the investment and their community is one of my favorites to be a part of!

*Disclaimer: this post does contain affiliate links which I may receive a commission for if used at no additional cost to you. Read more about my advertising policy here.


What is Flodesk?

Flodesk is an intuitive email marketing platform designed to help small businesses, bloggers and content creators grow. Their goal is to help creators like myself nurture and monetize our audience while staying authentically on-brand. In my review outlined below, I will delve into some of Flodesk’s standout features including unlimited subscribers, customizable templates, innovative workflows and bonus tools that help with sales integration, connecting with your audience and more!

User-Friendly Interface

One of the things that has stood out to me most about Flodesk is that it’s platform is incredibly easy to navigate. There are only a handful of tabs that you need to click through when utilizing the platform to curate emails and utilize their many tools. Their clean design and intuitive layout makes creating and managing email campaigns super easy which has personally been a huge relief when trying to juggle all of the many facets of connecting with my audience.

Another neat feature that makes their platform easy to navigate is their automatic tutorials that launch anytime you utilize a feature for the first time. For example, if it’s your first time creating an email newsletter, Flodesk has integrated a brief yet concise tutorial that walks you through all of the many tools you can use to customize the email with your brand specific content.

Flodesk’s Versatile Email Templates

One of the major highlights of Flodesk is it’s collection of beautiful templates. Whether you find yourself needing to promote a product, share a newsletter, send out invitations or even share a personal story, Flodesk has a template ready for any occasion. The diversity of options here helps ensure that your emails not only capture the attention of your audience, but also convey your message and brand-theme effectively. I know most email platforms have templates to choose from but what sets Flodesk apart is their quality. Each design is crafted with meticulous attention to detail, resulting in stunning visuals that elevate the overall aesthetic of your emails. The templates are modern, elegant and adaptable, giving your brand a polished and professional look that resonates with your audience.

Flodesk also allows for complete customization. The platform gives users the ability to personalize templates effortlessly, ensuring that your emails reflect your brand identity. Whether you want to tweak colors, fonts, or layouts, Flodesk provides the flexibility to make each template uniquely yours. This level of customization empowers users to create visually appealing emails that align perfectly with their brand vision.

Unlimited Email Subscribers

Another standout feature of Flodesk that I really haven’t seen with many other email marketing platforms is its commitment to simplicity and affordability. Unlike other platforms that charge per subscriber or have subscriber tiers, Flodesk offers one plan that includes unlimited subscribers. This means you can focus on growing your audience without worrying about escalating costs, making it an ideal choice for both small businesses and influential bloggers looking to connect with a wider audience.

Personalized Workflow Automations

Flodesk’s email marketing platform includes an easy-to-use workflow feature that automates emails based on selected triggers. This unique function tailors a personalized journey for each subscriber, ensuring that they receive content and promotions relevant to their interests and interactions. This level of personalization creates a more engaging experience for your audience, increasing the likelihood of not only conversions, but also long-time relationships. The workflows are really easy to set-up and edit as your brand evolves and audience’s needs shift over time.

Tip: One of my personal favorite ways to use this feature is to offer a brand-centered Freebie that encourages your audience to subscribe to your newsletter. Subscribing would trigger an email to be sent to said person in order to deliver the freebie offered. You could then set up a follow-up email that would automatically be sent out a few days later. After that, you could set up a third email that would offer something else to further serve your subscriber. This could be an opportunity to convert a sale, for example. There are so many different scenarios that you could curate using the workflow feature. It’s one of my personal favorite tools that Flodesk offers!

Flodesk’s Additional Features

Flodesk has a range of additional features included in their subscription including:

  • In-Depth Analytics: Gain valuable insight into your audience’s interactions with detailed analytics, allowing you to refine and optimize your email campaigns.
  • Free “Link in Bio” Feature: Simplify your social media strategy with a free “link in bio” feature that you can use to create a landing page with all of your brand links. You can seamlessly use this landing page across all platforms, effortlessly adding all important links and information to your social bios.
  • Customizable Forms: Integrate customizable forms into your website and social channels that help facilitate the growth of your subscriber list, giving your audience a wide range of opportunities to add themselves to your email list.
  • Audience Segmentation: Utilize Flodesk’s intuitive audience segment structure to categorize your email subscribers into specifically chosen categories, ensuring targeted and personalized communication.

Exclusive Offer: 50% Off the First Year!

Here is the exciting part – as a special offer for our readers, you can enjoy 50% OFF your first year of Flodesk by using this link here. This exclusive discount makes Flodesk worth a shot, allowing you to experience the power of this email marketing platform at an unbeatable price. I am confident that by the end of your first year, you will see the value of Flodesk and will find it worth every penny of your investment.

In the competitive world of email marketing, Flodesk easily stands on top as a user-friendly platform that doesn’t compromise on style. Its collection of customizable templates, coupled with an inuitive interface, makes it a top choice for business-owners, bloggers and content-creators.

Elevate your email marketing game with Flodesk and don’t forget to take advantage of our exclusive offer to enjoy 50% off your first year. Looking for other helpful resources to up your business game? Check out my shop for links to all of my favorite tools! Happy emailing!

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